Cromer - Where Service is Everything.

Cromer Material Handling was founded in 1989 by Marshall Cromer, a passionate, hard-working entrepreneur who expanded the Cromer organization throughout California and Nevada. While still involved in the forklift industry, Marshall sold the business in 2021 to a holding company that operates several material handling dealerships across the United States.

Today we are Cromer, Inc. and part of a larger organization that provides us more resources to serve our customers and our employees better. We have a team of enthusiastic employees dedicated to providing the best service and the right solution for your equipment needs. Contact us today. We look forward to working with you.

We Have Your Forklift, At Your Price

At your local Cromer facility, you'll find new/used forklifts and material handling solutions from top-tier brands like BYD, Caterpillar, Jungheinrich, Doosan, Linde, Kalmar, Donkey, Princeton, and Sellick.

In 2020, we acquired two companies in the Las Vegas, Nevada region. This added great team members to the Cromer family, and expanded our service area across 2 states.

We are a BBB (Better Business Bureau) A+ rated company—the only California/Nevada company in our industry to say that. I'm truly fortunate to have a team who puts our customers first. We work hard to bring you great products, service with respect, and a helpful rental team.

Your Complete Material Handling Resource

Need to rent forklifts for seasonal work? We have a rental fleet over 400 items, with everything from electric indoor trucks to 55,000 lb. forklifts, to 80-volt Outdoor pneumatic electrics. Visit our Rentals page for rates.

Looking for rack, shelving, dock & door, or allied product? Cromer has what you need. Each Cromer facility stocks rack & shelving through our Warehouse Systems brand. Need service at your warehouse? Our Central California facilities have expert teams certified to install & service industrial doors.

Time to satisfy OSHA’s safety training requirements? Send your operators to a Cromer training facility, schedule a trainer to come on-site, or have us train your Trainer. We have Spanish-speaking trainers and we will make the process painless.

Download the Cromer Line Card

Get a snapshot of all Cromer brands, rentals, locations, and services.

Download Cromer Line Card (PDF)

Join the Cromer Community!

Don’t forget to sign up for “News from the Forklift Boss,” our email newsletter, for exclusive deals and informative articles every month. Signup box is below. We teach SAFETY monthly.

Industrial firms, manufacturers, food industry, wineries, warehouses...they're all Cromer customers. We are an established Material Handling provider, and a leader in our industry for California and Nevada.

We’re always looking to help our next customer. Will that be you? Contact your nearest Cromer location to get started.

Looking for an exciting career in the material handling industry? See our Careers page for current job openings.


Marshall Speaks